Ashleigh Bamber

THE NAIL TECH ORG

As a content writer for the UK’s leading nail community platform, I bring the brand’s voice to life across blogs, newsletters, socials, and app content, keeping a vibrant, supportive community of nail techs informed, inspired, and engaged.

I have been working this role since 2022.

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​​Key responsibilities:

• Planning, writing, and optimising weekly SEO-driven blog posts, covering trends, interviews, and behind-the-scenes features

• Crafting engaging social captions to promote each blog and boost reach and engagement

• Designing and distributing monthly themed newsletters, aligning content and visuals with brand messaging

• Writing and scheduling daily push notifications for the brand’s app to drive user engagement and retention

• I am responsible for planning the monthly blog landing page, including crafting SEO-optimised headers and post rails to improve navigation, user engagement, and search visibility